b2b is a specialist agency with a mission:

We look at professional communities differently.

We provide commercial development and commercial partnership services that meet objectives, generate new revenues and enable change for clients.

Our USP and core capability is working with the professional associations sector and communities.


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b2b updates

  • SuccessFactors partnered with CIPD

    We helped form a partnership between SuccessFactors and the CIPD on the CIPD’s quarterly Labour Market Outlook. This enables SuccessFactors to work alongside CIPD on this robust national outlook. The survey looks at Key HR, Economic and labour market statistics.

    The relationship enables SuccessFactors to build credibility by working with the independent CIPD, demonstrate expertise and raise profile of its business.

    For the most recent survey, press release and online reports, please go to the CIPD’s website.

  • Cornerstone partner CIPD for 2nd year

    CIPD & Cornerstone on Demand partner for a 2nd year on the CIPD 2013 Learning and Talent Development survey.

    This high profile industry partnership focuses on changes in workplace learning and development (L&D) practices. According to the survey, UK businesses are yet to realise the full potential of modern technology in developing their workforce.

    Key insights from the survey, included:
    • Apprenticeships

    • Union learning representatives

    • Onboarding

    Download the 2013 Learning and Talent Development survey

    To read the CIPD press release, click here